Name: Fi Europe 2025: HTBA showcases the future of clean label taste modulation with OptiTaste
Uploaded: 2025-12-16T00:00:00+00:00
Duration: 6 min 1 s
Description: HTBA’s chief commercial officer Tom D’hoore outlines the revitalized OptiTaste platform, highlighting advances in natural taste modulation. He explains how OptiTaste supports clean label sugar reduction, bitterness masking, and off-note control, delivers measurable sensory impact across categories, differentiates from competing solutions, and is evolving to meet future reformulation demands.

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Fi Europe 2025: HTBA...

Fi Europe 2025: HTBA showcases the future of clean label taste modulation with OptiTaste

16 Dec 2025 | HTBA

HTBA’s chief commercial officer Tom D’hoore outlines the revitalized OptiTaste platform, highlighting advances in natural taste modulation. He explains how OptiTaste supports clean label sugar reduction, bitterness masking, and off-note control, delivers measurable sensory impact across categories, differentiates from competing solutions, and is evolving to meet future reformulation demands.

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