Fi Europe 2025: The future of flavor, color & functionality at Givaudan Taste & Wellbeing
10 Dec 2025 | Givaudan
At Fi Europe 2025, Simon van Wieringen, global product manager — Wellness Health & Functional Business Unit, explains how Givaudan integrates flavors, colors, and functional ingredients to meet evolving consumer expectations. He shares insights on emerging consumer behaviors, delivering sensory excellence with real benefits, and where the greatest opportunities lie at the intersection of taste, color, and functionality.













